Social Media 4 Non-Profits in Plain English: Creating a Social Media Strategy - 0 views
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Creating a Social Media Strategy
Brand Building + Social Media = Zappos Example and Employee Advocacy
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Brand Building + Social Media = Zappos Example and Employee Advocacy - Fast.Fwd.Innov@tion - 0 views
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Very inspiring change context - and see it with community building eyes - from the philanthropic sector ;-) enjoy
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every year a culture book including testimonials of employees about how it is to work at Zappos.
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Zappos tends more on spending money on employees than on media planning.
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Check this out really inspirational - link etrategy to employees values in serving community. Well, this is what i read between the lines as I take the business concept into a community context ;-) It also links to the publishing element we've discussed time and time again. You'll love it ;-)
5 Advanced Social Media Marketing Strategies for Small Businesses - 1 views
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Very readable - glad we're moving slowly in the right direction. Will, have you read strategy carefully 3 re message adaptation!!!
Content Marketing Playbook: video in the sticky note in the group - 0 views
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funky video related to this here: http://vimeo.com/9826630
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Social media can't do much without great content or value add. Tools are fine but don't just focus on push technology or your efforts will be Dead On Arrival (DOA)
Web Strategy Matrix: Google Buzz vs Facebook vs MySpace vs Twitter (Feb 2010)... - 0 views
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looking at the different socialmedia platforms - fab little table (i mean matrix). But remember - where are your service users hanging out already? - You've got to be where they are to listen and engage in the conversation.
8 Simple Steps to Growing a Quality Twitter Following | Social Media Examiner - 0 views
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This post links to my presentaiton slide that presented traffic pathways to your website from other socialmedia platforms. THis posting relates to twitter posting strategy
Social Media Planning and Strategy - An Oxymoron? « The Marketing Journalist - 0 views
Tips from Coca-Cola's Social Media Marketing Strategy | 60 Second Marketer Blog - 0 views
The Secret to Growing Your Blog Following and the Pitfall You Must Avoid | Social Media... - 0 views
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growing your blog & and providing visibility to it, so your audiences can find it.
Don't ignore del.icio.us and Stumbleupon « Web Strategy by Jeremiah Owyang | ... - 0 views
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the importance of delicious, diigo, and "stumble upon" to socialise your finds, your content and your things to help you become visible in google searches. As a result increase your reputation organically! - build networks and links!
What the Tools Can Do - 0 views
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When considering the tools of social media and how they relate to your business communications needs, it's important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication means to your need.
Notes for Non-Profits: Ten Things a Nonprofit Should Do Before Setting Up Social Media - 0 views
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Eliz & Xtine, scanned over it! - and they forgot one CORE factor in this post! - it's not about you or your goals, it is about your service users and how you can connect your audience on ther virtual turf! ;o)